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Macron, like Trump, is a narcissist. It doesn’t manifest quite as badly as Trump’s narcissism but you can see it everywhere - look at how he interacts with the French parliament or how he acts when French people disagree with him.
It’s part of why they clash so badly in public.
I’m sure repeatedly normalizing Farage’s positions and reducing British people’s exposure to people from other countries will do wonder to contain Reform. /s